Frictionless Fraud Mitigation: Emerging Trends and Best Practices

09:45 AM - Monday, September 23
Whistler Blackcomb Ballroom

This panel will explore the fraud landscape, and how industry and law enforcement experts are responding to ever changing fraud tactics including synthetic identity and first party fraud. Lenders need to have an ever expanding toolbox at the ready to identify, mitigate fraud while balancing a seamless customer experience. Hear how leading organizations are tackling fraud today and what data, tools and approaches will be required to better protect businesses in the future to authenticate customer and employee identity while ensuring frictionless and secure experiences.

Speakers

Cherolle Prince

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Cherolle Prince
Director, Fraud & Identity Management Consulting, Equifax

Cherolle is a financial crime professional with over 22+ years of experience in the Canadian financial industry. She has extensive experience in retail, small business and commercial banking fraud and was responsible for the development and execution of fraud strategy (Canadian and U.S.) at two major Canadian financial institutions. As the fraud lead for the Financial Crimes practice at a top consulting firm she has supported the assessment, development, and implementation of fraud programs for many large businesses. At Equifax, Cherolle leads a team of analytic consultants that provide data and analytics expertise to help customers solve complex business problems related to fraud.

Cheryl Woodburn

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Cheryl Woodburn
Canadian Country Manager, Provenir

Cheryl Woodburn serves as Country Manager for Canada at Provenir, a global leader in data and AI-powered risk decisioning software. Cheryl manages all operations as Provenir responds to the record-breaking growth the company is experiencing in North America.

Cheryl has more than 25 years of experience in global software, analytics, data and technology markets, Prior to joining Provenir, Woodburn served as Vice President, Sales at Equifax. She also served in senior leadership roles at FICO and IBM, overseeing sales and customer success teams, sales enablement, and business operations. Cheryl received a Bachelor of Science degree from McMaster University in Hamilton, Ontario.

Vivianne Hartyoon

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Vivianne Hartyoon
Senior Manager, Fraud & Identity Strategy, TransUnion

20+ years of extensive experience in Identity & Fraud Management, having held diverse positions spanning from Data Security, Investigations, AML and Compliance, Product Management, Operations and Solution Consulting roles. Collaborated closely with the banking sector, financial services, auto industry as well as law enforcement and government entities. Deep understanding of the dynamics of fraud coupled with delivering innovative solutions has consistently driven success and propelled organizations forward in the ever-evolving landscape of identity verification and fraud prevention.

Detective Constable Victoria Bowes

Detective Constable Victoria Bowes
Regional Fraud Unit, Halton Regional Police Service

Victoria is an experienced criminal investigator and ten year veteran of the Halton Regional Police Service, where she is currently a member of the Regional Fraud Unit Project Team. With extensive experience in fraud investigation, covert operations, and organized crime, Victoria has been the lead investigator in several multi-jurisdictional projects, including Project Luxe and Project Buff. Victoria regularly instructs on the topics of fraud investigation, prevention, and deterrence, and holds the additional designations of Certified Fraud Examiner (CFE) and Certified Financial Crimes Investigator (CFCI).