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Breakout 3 - Redefining and Empowering Member Management: Transparency, Technology, and Trust in Financial Services (FICO & Meridian CU)

10:50 AM - Thursday, October 09
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In today’s rapidly evolving financial landscape, empowering consumers through clear information and intuitive technology isn’t just a competitive advantage; it’s essential for building trust and loyalty. As disruptions from start-ups and niche providers reshape expectations, Meridian Credit Union and FICO have partnered to reimagine transparent, member-centric solutions that put control back into the hands of consumers to steer their financial futures confidently. 1) Discover how Meridian CU’s redesigned member center app leverages transparency, insights, and intuitive usability to strengthen member relationships and financial confidence. 2) See why seamless digital tools and a commitment to education are essential for elevating member engagement in today’s competitive financial landscape. 3) Discover the strategic partnership with FICO, enabling instant access to the FICO® Score used to manage accounts.

Speakers

Jack Brudzynski

Jack Brudzynski

Meridian Credit Union

Jenelle Dito

Jenelle Dito

FICO Vice President, Consumer Scores (California)

The machine learning session presented by Capital One was impressive with a detailed case study on in-sourcing digital marketing.

~ Conference Attendee

The CSRSA conference is an opportunity to hear about what other companies are working on, challenges facing the industry, and provides ample time to network with peers.

~ Conference Attendee

I enjoyed the conference and found the material to be very engaging and informative, especially for someone new to the industry. My favourite sessions were the Economic Update, the impact on recent real estate policy changes, and using advanced analytics to generate alternative deal structures in auto lending.

~ Conference Attendee

The Conference is very well organized with a good mix of industry knowledge sharing and networking opportunities. The Economics Update session presented by Craig Alexander from Conference Board of Canada was amazing and it's probably the best Economics Update I've ever heard.

~ Conference Attendee

The CSRSA conference is one of the most relevant training opportunities for members of our team. The annual conference that is held in Southern Ontario attracts people from around the globe for 2 days of breakout and general sessions presented by industry members and sponsors of the organization.

~ Conference Attendee

Very well organized conference with a good mix of fun activities and an informative line up of speakers. There were ample opportunities to network, and I got good insights on trends in the industry.

~ Conference Attendee

The conference impressed me with its friendly digital capability to have all the session schedules, session brief introductions and speakers bios in one place through the mobile app.

~ Conference Attendee

The collaborative nature of the CSRSA makes this event one of the open and honest forums around as its members are committed to the advancement of the industry through knowledge sharing and collaboration.

~ Conference Attendee

An inspiring session I found was Understanding Dynamics in the Payment Hierarchy, talking about which debt obligation would be paid by consumers first when they faced financial difficulties.

~ Conference Attendee